Creator content, handled

Creators without the cat-herding

We source, brief, manage and review every piece, then hand you fully licensed video, ready to run.

Month to month. Start with a five-creator test for $1,500.

Yves Rocher
Cozey
GelMoment
Koatji
Yves Rocher
Cozey
GelMoment
Koatji
Our team's work includes
Walmart
L'Oréal
Saks Fifth Avenue
Yves Rocher
Revlon
ProSupps
Bell
Cozey
Tuesday Morning
Walmart
L'Oréal
Saks Fifth Avenue
Yves Rocher
Revlon
ProSupps
Bell
Cozey
Tuesday Morning
Walmart
L'Oréal
Saks Fifth Avenue
Yves Rocher
Revlon
ProSupps
Bell
Cozey
Tuesday Morning
Walmart
L'Oréal
Saks Fifth Avenue
Yves Rocher
Revlon
ProSupps
Bell
Cozey
Tuesday Morning
Solutions

Built to perform across categories

From beauty to beverage to the products people buy without thinking about it, the job stays the same. Put what you sell in front of someone who trusts the person holding it.

Talk to our team

Passion is what we're paid for

ProSupps
Why Bench

Why Bench?

01
Vetted creators,
matched to your brief
02
In-house content &
influencer team
03
In-house media &
strategy teams

We combine creators with social strategy and media buyers to find the right voices, test what resonates, and double down for conversion and brand building.

Process

How We Work

Brief

We dig into your product and audience, then write the brief.

Cast

We source and contract creators who fit. Rates, agreements, product shipping.

Produce

Creators follow your brand's creative brief and content guidelines. We review every submission.

Deliver

Fully licensed content, delivered ready to run. You approve the final pieces.

Use cases

What brands use it for

Fully licensed content with a 30-day usage term across your own channels. Here's where it earns its keep.

Beat ad fatigue

Enough fresh creative to keep testing on Meta and TikTok without booking a shoot every month.

Lift ecommerce conversion

Real people using the product on the pages where the buying decision actually gets made.

Support your retail partners

Path-to-purchase content that drives traffic to the retailer and gives your buyer something to point at.

Launch a product

Build awareness ahead of the drop and have a full content library ready on day one.

Open a new channel

The volume it takes to start a TikTok or Reels presence from zero, with creators who know that channel.

Feed organic

Post more often, in more formats, without a production budget or an in-house schedule.

Creator holding a Beef Protein Isolate tubHyde
Cozey
Creators at a Jekyll and Hyde brand activationJekyll / Hyde
Yves Rocher
Standards

Nothing reaches you unreviewed

Your guidelines go into the brief, and every submission gets checked against them before it lands in your folder.

1

Your guidelines, in the brief

How you talk about the product, what to show, what to avoid. It goes to the creator before they shoot, not after.

2

Agreements sorted

Rates, usage and disclosure are settled in writing with every creator before a frame gets shot.

3

Reviewed, then reshot if needed

Every submission is checked against the brief. Anything that misses goes back for a reshoot instead of into your folder.

Fit finder

Are we even the right call?

Six questions, about a minute. We'll tell you which creator partner actually fits what you're trying to do. Hummingbirds, Minisocial, Aspire, Cohley, Later, or us. Including when the answer isn't us.

Find your fit
Hummingbirds
Minisocial
Aspire
Cohley
Later
Bench
Pricing

Start small. Scale what works.

Month to month, no annual contract. Tiers differ by volume, how fast we come back to you, and how you reach us.

Start here

Tryout

Five pieces. Built to answer one question. Does creator content work for your product? No retainer conversation, no long commitment.

$1,500
Rookie
$3,500
per campaign
10 pieces
  • Fully licensed, 30-day term
  • Review + one reshoot
  • Email support
Get started
Most picked
Pro
$6,000
per campaign
20 pieces
  • Everything in Rookie
  • Priority response times
  • Email support
Get started
MVP
$9,200
per campaign
35 pieces
  • Everything in Pro
  • Shared Slack channel
  • Faster response times
Get started
Legend
$11,700
per campaign
50 pieces
  • Everything in MVP
  • Shared Slack channel
  • Top-priority response
Get started
Two budgets, stated up front

The package price is our fee. It covers strategy, creator sourcing and contracting, campaign management, content review, and licensing.

Creator compensation is separate and set together with you. Free product, gift cards, or a flat rate per video depending on the campaign. We size that number with you on the first call, so there are no surprises later.

Optional add-on

Want us to run it too?

Most clients take the content and run it themselves. If you'd rather we handled the advertising as well, our in-house team manages $4M+ a year in paid social and can put the content to work for you.

This sits outside the packages. It needs a real budget behind it to be worth doing, and it's priced per account rather than per campaign.

Not something we bolt on by default. Let's talk about whether it makes sense for you.
Ask about media management
What that adds
Campaign setup and management on Meta and TikTok
Your content matched to the right audiences
Ongoing testing across hooks and cuts
Monthly reporting on what's working
Priced per account, not per campaign
Unsolicited

How our partners feel

We don't ask for testimonials because the emails we get say everything we could possibly want.

Client email: you are great with clients, thank you for representing us so well Client email: I was blown away, this was my favorite event in company history Client email: thank you for all of your incredible work and support Client email: thank you for being utterly amazing to work with
Agencies & resellers

Put your name on it

If you already sell creative to brands, Bench can be the production line behind it. We run casting, contracting, production and review. You keep the client relationship and the margin. White-label decks and delivery available.

Talk about partner terms
TrialFirst campaign
PartnerAfter 2 campaigns
PreferredCommitted volume
White-labelAll tiers
Questions

Before you ask

What's the difference between UGC and influencer marketing?

Same creators, different job. An influencer posts to their own audience, so you're renting their reach for a moment. A UGC creator makes content for you: you control it, and you run it wherever you want within the licence term.

One rents an audience. The other gives you licensed creative you can run across your own channels.

What do I get to do with the content?

Every piece is fully licensed to you for a 30-day usage term. Run it across paid social, organic, email, your site, product pages, wherever it works. No restrictions on how you use it inside that window.

Nothing runs through the creators' own accounts, so nothing you get depends on their audiences. If a piece is still performing at the end of the term, we'll sort an extension.

What if the content isn't right?

Every piece goes through our review before it reaches you, and each creator includes one reshoot. If something misses the brief or your guidelines, we send it back rather than passing it along and hoping you don't mind.

What do creators actually cost?

It depends on your product and the ask. Gifted-product campaigns can run near zero in cash. Flat-rate campaigns typically land between $75 and $400 per video depending on following, production quality and usage terms. We size this with you before you commit to anything.

Do you run the ads as well?

We can, but it's a separate conversation rather than part of a package. Our media team manages $4M+ a year in paid social, and it only makes sense to bring us in when there's a meaningful budget behind it.

Most clients start with content alone and add media later, if at all.

Do you work with everyone?

No, and that's deliberate. Creator content works when the rest of your marketing already functions. A product people want, and a place to put the content where it'll be seen.

Our first call is about fit. If we're not the right move yet, we'll say so, and our sister agency can help you get the rest in order first.

Build your bench

Twenty minutes. We'll look at what you need, tell you whether creator content is the right move, and size both budgets before you decide anything.

or send details

We reply within one business day. No sequence, no newsletter.