Half our team goes home to one. We make content for pet brands the way we’d want someone to make it for ours.
This is the most sceptical category we work in, and the most emotional. Owners read every ingredient panel and then buy on a fifteen second clip of somebody else’s dog. Claims do very little here. Behaviour does almost all of it, which makes creator footage the natural format rather than a cheaper alternative to one.
First bowl, first sniff, the coat six weeks later. The moments an ingredient list cannot argue with.
Briefed so it sounds like somebody talking about their own animal, because that is the only register that works here.
A puppy household and a senior cat household are different buyers. Volume is what lets you speak to both.
Twenty minutes. We’ll look at what you’re running, tell you whether creator content is the right move, and size both budgets before you decide anything.
Book a call